If you're reading this, chances are you already know enough about PageRank, (PR) to know that you want to improve yours. We don't really know how important PR is in Google's algorithm, but we know it is one of the more important factors. And while it's hard to know what actual PR is, we do know how to get it. We want to build backlinks.

When most people think about backlinks they think about submitting their site to directories, or blog commenting, or writing for article directories like this. Those links can be helpful - but as Google continues to discount links that are intended to manipulate PR, those sortsof "self service" links - that is, those you can create yourself - will be less and less effective...

The number one, most effective way improve PageRank is so simple! Just provide unique and useful information and people will link to you. SEOs often call this link bait.